It’s the holy grail for the fashion industry: Can manufacturers seamlessly close the loop on fabric, so an old T-shirt or dress headed for the landfill can be turned into something new? The world now buys more clothing than ever before in history; the average American throws out 68 garments in a single year.
We wanted to share with you some of the problems that have been on our minds lately and the discoveries we have made, from innovative technology to alternative materials to inspiring brands. We hope this encourages you to read up on the waste challenges (and solutions!) and join in on the convo.
In North America, consumers are buying -- and getting rid of -- five times as much clothing as we did 25 years ago, reports Elizabeth Cline in her book Overdressed: